Real Estate Marketing Resources
Helpful guides, checklists, and tools to make listing prep and real estate marketing feel a little easier.
Whether you’re getting a home ready for media day, posting your latest listing reel, or trying to show up more consistently online, these resources are here to give you a clear place to start.
Download what you need, save it for later, and come back anytime you need a quick reminder.
Seller’s Prep Guide
A simple guide to help sellers prepare their home for real estate photos, video, 3D tours, and media day.
This guide walks through what to expect, what to tidy, how to prepare the home, and what not to stress about, so sellers can feel more confident before the media team arrives.
A helpful resource to send clients before their listing appointment or media day.
Twilight Prep Guide
Twilight photography depends on timing, lighting, and a home being fully ready before the photographer arrives.
This guide explains how twilight appointments work, what to prepare before the shoot, and why small details like lights, vehicles, blinds, and exterior spaces matter during such a short photography window.
Perfect for listings with evening photography booked.
Reel Posting Guide
A quick guide to help you post your listing reels properly, from upload settings to tagging, captions, audio, and quality.
Use this before posting your Foothills Real Estate Media reel so your video is shared in the right format, reaches more people, and looks as polished as possible online.
Socials Made Simple
3 Month Social Media Calendar & Toolkit
Created in collaboration with our friend, Cait Ede Creative, this practical social media toolkit is designed to help realtors show up online consistently without constantly wondering what to post.
Inside, you'll find Instagram content tips, a 3-month content calendar, post ideas, content planning guidance, and simple strategies to help you build trust, stay visible, and create content that feels authentic to you.
Perfect for realtors who want to show up with more than just "just listed" and "just sold."